In this article, we'll guide you through the app assets needed for designing within the app and preparing assets for publishing your app.
1. Graphic assets within the app
1.1 Brand logo
Showcase your brand prominently at the top of your app’s home screens, creating brand consistency and recognition across all app pages.
- Recommended size: custom width x 100 px.
1.2 Static images
Images can be employed to tell a visual story within the app interface, which will have a significant impact on user engagement. They should be optimized based on the following factors to achieve the best balance of sharpness and low file size to ensure quick load times.
- You can use SVG, PNG, JPG, GIF, or WEBP formats for your images.
- All images should be under 15MB.
1.2.1 Image banner
Communicate important announcements or promotions by incorporating eye-catching banners throughout your app, catching users' attention as they navigate different sections.
- The recommended size is 1125 px x custom height.
- Depending on how you want to use the banner, you can use it vertically or horizontally.
1.2.2 Image slide
Capture users' attention with stunning visuals that can be displayed on the app's home screen or product detail pages, making a solid visual impact.
- The recommended size is 1125 px x custom height.
- Image slides should be the same size.
1.2.3 Image grid
Utilize image grids to present multiple images in an organized manner. Curate relevant images for your app's content or products, ensuring they align with your brand's aesthetic. We support dividing from 2-6 columns for image grids, but whatever size you choose, the image size will shrink to fit.
- The recommended size is 500 px x custom height.
- Images should be the same size to maintain a consistent grid layout. That said, if you want to design a creative look for your grid, images with different heights and widths can create a more dynamic and visually interesting appearance.
1.3 GIFs
Animated GIFs are a collection of images stitched together to create a short film sequence. GIFs are animated images that can capture users' attention more effectively than static images.
- GIFs should be under 15MB.
- The GIF should be no longer than 6 seconds.
1.4 Videos
Engage your audience with compelling videos that can be showcased on the app's home screen or product detail page, delivering dynamic content and enhancing the overall user experience.
- The recommended aspect ratios are portrait (9:16) and landscape (16:9).
- The video length should be less than 30 seconds.
- All videos should be under 15MB to not affect video loading speed.
2. Essential assets for your app publication
When preparing to launch your app, it's crucial to have certain assets in place to create a polished and professional impression. Here are the key elements you need to consider:
2.1 App icon
Your app's logo or icon is the visual representation of your brand. It should be eye-catching, easily recognizable, and optimized for different screen sizes.
- Required size: 1024 x 1024 px
2.2 Splash screen
These introductory screens provide a brief glimpse into your app's identity and set the tone for the user experience. They should be designed to captivate and engage users right from the start.
- Required size: 1080 x 2400 px
2.3 Feature graphic
Feature graphic will be used for Android only. It is often displayed in the Google Play Store or used for marketing purposes.
- Required size: 1024 x 500 px
2.4 Screenshots
These images serve as a visual showcase of your app in the respective app stores. They play a vital role in attracting potential users and convincing them to download your app.
- Required size for iOS:
- 5.5’’: 1242 x 2208 px
- 6.5’’: 1242 x 2688 px
- iPad (6th Gen): 2048 x 2732 px
- iPad pro (2nd Gen): 2048 x 2732 px
- Required size for Android:
- 7-inch tablet: 600 x 1024 px
- 10-inch table: 1080 x 2160 px
- Phone: 720 x 1280 px