An overview of mobile app analytics

An overview of mobile app analytics

When it comes to mobile app analytics, you can rely on more than one analytics tool to track and analyze your app's performance and revenue. In this article four useful tools that come natively with your mobile app.

#1 - JMango360

Mobile app analytics can be seen in your app's own dashboard, or as a whole via the JMango360 Analytics Report. Both can be found in your JMango360 Back Office. In here you can view data about app downloads, app users, and device information. Regarding app revenue, you can track orders coming in through your app and figure out your app revenue.
  1. Understand how well your app works with mobile analytics
  2. Track orders coming in through mobile
  3. View all analytics through your JMango360 Analytics Report

#2 - Firebase Analytics

Firebase Analytics is a great tool to analyze user behaviors and how different user segments engage with your app. It helps you gain insight about how to create better campaigns for your app users.  
  1. Beginner's guide to Firebase Analytics
  2. Set up Firebase Analytics

#3 - App Analytics with App Store Connect

Apple App Analytics is a great toolkit for measuring the performance of your iOS app regarding impressions, installations, traffic sources, deletions, to name a few. What's great about this usage analytics is that it is available natively for all iOS apps without any additional installation.
  1. App Analytics with App Store Connect

#4 - App Analytics with Play Console

Getting detailed statistics on the performance of your Android app has become really easy with app statistics in Google Play Console. A large number of reports are available for you to review your app installs, uninstalls, crashes, ratings and reviews, etc.
  1. App Analytics with Play Console

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